Global reach program seems absolutely worthless . . . Am I wrong???
So I'm looking at the global reach program, and it seems like quite the unbalanced route. In the given example on the GlobalReach page, it shows that If I sell just through Lulu alone my cut is $7+. But if I sign up for the program, then my cut falls to less than $2. The "distribution fee" is almost $8! There are only 2 channels being added B&N and Amazon . . . Amazon doesn't keep stock on hand in a retail location, so they'll simply be a middleman to the process of ordering, which leads me to believe that B&N will be doing the same and not actually putting my books on the shelf of their locations. Sooooooo, why the big cut to those companies, and why would this even be an option on my radar when I could simply just put a "buy at Lulu" llink on my website? Are these 2 companies going to be doing some promotion with my books to ensure that they get looked at by every visitor? Are my sales going to increase so much so that this kind of "fee" ( 50% of the books cost) will be worth it? I just don't see how... Extrapolating these figures shows a HUGE imbalance! What am I missing????