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Lulu offers the ability to choose from a number of Creative Commons licenses, and it will display a helpful link to the license terms in the project description available to the author via My Lulu. I suggest putting the same link to the chosen license terms on the product page to make it available to customers as well.

(Also, it appears some of the licenses do not display correctly on the product page. I've emailed Support about this as it looks like a bug.)

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