After reading a few prior posts (1, 2, 3, 4) on the topic concerning multiple / alternative book covers, I understand our traditional book publishing industry is founded on one cover to one title with one ISBN. Got it. Thanks. Totally understand how the Library of Congress who issues Certificates of Registation likes to have ONE book with ONE COVER tied to ONE certificate.
Might it be time for ISBN's to be tied to content, author or actual book content than it's packaging (book cover)? A discussion for another thread (I degress).
For folks who have ever tried to create the perfect book cover - even the most talented book cover professional will attest that one image does NOT FIT ALL. Ask 10 people to select from 10 images for ONE book and you'll get 100 suggestions. (I know, I have asked 10 people to pick from 3 images and I got 70 suggestions). . .
Given these facts:
1) Lulu's has amazing systems in place to route print-on-demand jobs...
2) consumers enjoy creative ways to customize things from phone covers, clothes and body parts (what's your favorite nail, hair or eye color) . . .
3) No one book cover will ever 'catch the eye' of every single potential reader . . .
4) Technology already exists to combine a library of images with a library of content . . .
What IF - for souls who wish to sell books sans ISBN's (of Certificates of Registration) . . .
- who also seek to engage consumers with a feature (marketing gimmick) to customize their book cover (like folks can do with USPS postage stamps - for example)
- create (or have access to an app to create) a library of book covers that links to ONE file (book content).
The suggestion? (Finally!)
To purchase a book (based on it's content), consumers may select from a library of cover images (book art) before checking out!
I babbled long enough....