Comparing Ad Conversion Performance
So, a question I wasn't seeing any info on in the KB or on the forums (granted, my queries turned up any number of results, most of which were not the combination I was looking for). So, hopefully someone might have a little experience in what I'm trying to bridge.
I'm doing some work promoting a recent script for a one-act I wrote, and in doing so, have some ads running on various channels like Facebook, Goodreads, etc. No big deal there. And I have my own site to promote it with goal funnels and whatnot as well.
My question is, while I can see CTR in the respective sites' ad systems, and I can see sales in Lulu, I really want to start connecting sales to given ads on various sites to decide which ones are the most effective for my audience. Has anyone tackled this issue? Is there a way to configure a destination URL to a Lulu product page so that it can attribute a sale to a Facebook lead, or Adwords, etc?